More and more of our clients have been performing survey work with Hospitalists. We have found that the questions used to target this self identifying group can impact the number of Hospitalists that you can recruit. Therefore, we are hoping to provide you with some additional information to best target this group.
The term Hospitalist was coined in 1996 and is applied to a physician whose primary focus is the care of patients in the hospital setting. Most practicing Hospitalists are trained in general internal medicine or an internal medicine subspecialty, family practice, or pediatrics. The Hospitalist role is to treat and manage the care of patients during the patients stay and to serve as the main point of contact for all persons involved in their treatment. The Hospitalists role has evolved over time. At first, their role was primarily a substitute for the family physician at the hospital, however, their responsibilities now include training other physicians as well as serving on many committees, including quality assurance, safety and at times formulary. Recent statistics place the number of Hospitalists in the US somewhere around 35,000 to 45,000.
In regards to recruiting Hospitalists for studies,SurveyHealthCare has found that the screener questionnaire wording will have an impact on the number of physicians who classify themselves as a Hospitalist. For example, if the questionnaire provides various categories including internal medicine, family practice or pediatrics as well as a Hospitalist, only about 6% will pick Hospitalists. However, if the screener establishes their AMA designation, first, and then determines whether they are a Hospitalist it increases the designation to nearly 20%. Therefore, the number of Hospitalists that you can recruit will depend dramatically on your screening questions.
If you want to learn more about our panel of Hospitalists or any of our other Healthcare Professional Panels please contact:Please contact us if you wish to reach Physicians who are members of ACOs and who influence and aid in purchasing decisions.