Media

Physicians and the Accountable Care Organization

Experts have stated that Accountable Care Organizations, now numbering over 400, will have a major impact on the entire healthcare system including patient care provided, drugs prescribed, and medical tests performed. This will bring both opportunities and challenges for pharmaceutical companies. (more…)

Recruiting Hospitalists

More and more of our clients have been performing survey work with Hospitalists. We have found that the questions used to target this self identifying group can impact the number of Hospitalists that you can recruit. Therefore, we are hoping to provide you with some additional information to best target this group. (more…)

Data Use: A Systematic Method for Checking Online Questionnaires

When we developed our first physician Internet panel in November 2000, the aspect that was quite astonishing was the speed with which physicians completed the study. We programmed our first study, mailed out our recently-recruited e-mails and waited in anxious anticipation to see what would happen. Every hour we would check the counter and every hour we would see the number of physicians completing the study at a faster rate than we ever saw before. We realized that we had a technique that would allow us to complete studies in half the time than traditional phone survey. But, as Ralph Waldo Emerson once said, for everything you gain, you lose something else. (more…)

1 4 5 6